Gym and Fitness Business Consultants

Discover Bespoke Strategies That Deliver Success

Working with Gyms and Fitness businesses to help them deliver their own success

Black Raccoon Consulting

Coaching, Consulting & Training

For the Fitness Industry

We've been delivering success advice to gyms and fitness businesses since 2014

Black Raccoon Consulting are here to provide you with the support, skills, training and operational guidance to nsure your health club, gym, fitness club, pool or studio business is a success.

Our approach is bespoke and we work closely with our owners and managers to ensure we maximize their philosophy and ensure the integrity of their product whilst delivering growth and success.



We work 1-1 with our clients to create solutions to solve the challenges in their business



With over 25 years industry experience for some of the biggest companies Uk and abroad


Full Service

End to end support from sales, customer journeys and marketing to operations and standards

Fit for Success

Mastering Sales in the fitness Industry

Now available on amazon!!

Who We Are?

We Provide Perfect Solutions For Your Fitness Business

  • Sales & Marketing

  • Membership Sales Training

  • Digital Marketing and Organic Social Media

  • Client Journeys and Customer Experience

  • Business Strategy, KPI's and Performance Management

  • Finance Reviews & Business Planning

  • Operational Standards, Audits and Quality Control

  • Pre-sale and Club Openings

  • Supply Chain Management

  • Recruitment Support

  • Business Funding and Business Sales

  • Group and Personal Training Systems

Saving You Time

Trusted Company

Reduce overwhelm and work load

Improve performance and profit

Increase sales and reduce attrition

Improve working practices and reduce costs

Build strong reputations and genuine fans


Helping you deliver great service whilst also creating a streamlined and profitable business

Our Services

What Service We Offer

Full Service Consulting

An end to end consultancy service.

We work with you and your team 1-1 to identify the challenges in your business and develop solutions and programmes to enable you to create a successful & profitable Fitness Business

Digital Marketing

Our Fitleads Service offers a number of Digital Marketing solutions from done for you campaign management to organic social media posting and support

Client Journeys and Automations

Getting your client journey right is vital to any business success. We will work with you to create your exceptional customer experience based on your key brand values. Whilst also utilising your team and our Fitleads Automation programme to simplify and maximise your opportunities

Auditing and Standards Reviews

With over 25 years of fitness industry experience we have the expertise to know what is right. We will develop a set of standards that work for your business and audit those standards to ensure your business stays on track

Sales Training

We deliver Sales training that is designed around not only selling but setting up your customer journey success.

Let us train your team and implement sales structires and process as well as the skill that will enable long term sales success and high conversions on your lead activity

Supply Chain Solutions

We have put together a comprehensive list of suppliers that we trust and are happy to recommend to our clients.

You get the best serice and quality along with some of the best rates in the industry.

Before searching the internet, speak to us first and let us find you the solution

Why Choose Us

Over a Decade of Consulting Experience working across multiple disciplines and business types in the Uk and abroad

Experience is everything!

  • Independent Gyms

  • Franchise Gyms

  • Personal Club Ownership

  • Hotel leisure Clubs

  • Golf

  • Spa

  • Large Commercial Gyms




Solutions designed for you





Solution Driven

Our Clients

Easy Steps To Get Your Solutions

Working with Black Raccoon Consulting Could Not be Easier!

Fistly we just need to book a FREE 45 Min call so we discuss your business and determine how we can best support.

From there............well lets see!

Make An Appointment

All the great work starts with booking an call with us.

Get Consultation

We will review your business for free and put together a bespoke plan as to how we can work together to deliver success for your fitness business

Your Problem Solved

Your problems and challenges become ours. Working together we will identify potential areas for growth and provide you the tools, support and guidence to make the desired changes

Our Brands and Businesses


Silden, West Yorkshire

Call 07929369658



Copyright 2023 . All rights reserved