Blogs, News, Links & Podcasts
Read our latest newsletter and blogs and see links to industry information, blogs and Podcasts
Catch up on our latest Newsletter
Our Free Download Catelogue
Read our Blog Articles.
Read our thoughts on a range of topics from how best to run your facility to industry updates and developments
The Sydney Sweeney Advert: Is It Really Setting Back Women’s Sport?
A fitness marketing perspective on the Sydney Sweeney Novig campaign: what the backlash gets right, what it misses, and what it teaches about attention. ...more
Views
September 15, 2026•8 min read
Is It Really the Fitness Industry’s Responsibility to Improve the Nation’s Health?
Should gyms be the solution to public health? Why focusing on member experience, enjoyment and community may do more for the nation’s health than any campaign. ...more
Views
June 24, 2026•5 min read
.png)
The Most Difficult Moment of My Consultancy Career
A franchisee in crisis, a franchisor slow to act, and the lesson that changed how Black Raccoon works: business is about people, and values matter most when things go wrong. ...more
Views
June 15, 2026•5 min read
.png)
The State of the Nation Report: Great News, But Let’s Not Ignore the Bigger Questions
UK fitness membership is growing, but what about data quality, sleeper members, attrition and the 80% who still don’t join? A critical look beneath the headlines. ...more
Views
June 10, 2026•4 min read
.png)
Community Fitness: Are We Missing the Biggest Opportunity?
Councils invest millions in leisure centres, yet only 17% of people use fitness facilities. Why local strategies should include private gyms to raise participation. ...more
Views
March 14, 2026•4 min read
.png)
The Inside Track Podcast
We interview some of the most influential people in the fitness industry and pick their brain about what works best, what we should be looking at next, how best to achieve success and more importantly how they got to where they are now.
Guests have included: Casey Conrad, Dave Wright, Richard Synnott, Andy King, Bobby Verdun, Mel Tempest, Lisa Keucker, Steve Jensen, Richard Grey, Micahel Boyle and many more
Other popular Industry Podcasts
Our Brands and Businesses
